The injection molding machine line leader

On August 23, 2011 in Hong Kong held a press conference, the world's leading injection molding machine manufacturer in ningbo Haitian, said its exports and Venus brand fully electric injection machines will be recent two major areas of growth.Previous growth came mainly from the domestic market.Revenue grew 15% to 3.7 billion yuan in the first half of the year.Which exports hit a record high, especially exports to southeast Asia and eastern Europe, compensate for a slowdown in the domestic market.

Learned, Haitian said in the first half of the domestic sales increased 10.7% to 2.63 billion yuan, pace is satisfactory, but grew 80% last year.Exports rose 25%, a record 988 million yuan.Profits rose by 32% overall, during the first half of 600.9 million yuan."Given the huge demand for domestic and other emerging markets, we plan to continue to strengthen the infiltration of the region", executive director and CEO Zhang Jianming said.

Haitian injection molding machine of domestic exports 40% of the total, indicating that the Haitian still has full global business opportunities, especially domestic replace expensive imported injection molding machine, further expand the optimization of all-electric models, will win the focus of the global customers.

The independent innovation of industrial and rejuvenating the country

"National rise and fall, fortunes. Our country's mechanical industry is weak, the development of national industry is I always wish" Haitian machinery group chairman Zhang Jingzhang said.Long dominated Europe and the United States, Japan and other enterprises in the global high-end technology and market of injection molding machine, the Haitian people insist on the road of independent innovation, after years of efforts, finally changed the situation.

Haitian machinery for the main products are all kinds of various types of injection molding machine, injection molding machine and injection molding machine or injection machine, is the thermoplastic or thermosetting material using plastic molding mold made into various shapes of plastic products mainly molding equipment.To the chairman of the development of national industry, under the desire of the Haitian people always insist on walking the road of independent innovation of the industrial and rejuvenating the country, and the two major in cross, is what happens after the two major technical innovation.First time span in the 1990 s, China's first computer control of hydraulic injection molding machine in 1992, Haitian nobu, obtained the injection molding machine from simple mechanical control relay to special computer automatic control of important technical breakthrough, two years later, in 1994, Haitian molding machine with technical advantage as the injection molding machine industry of the nation's first comprehensive economic indicators.

Second crossing occurred in 2006, J5 servo research system of energy saving injection molding machine and to the market success, realize the breakthrough from normal injection molding machine to energy-saving injection molding machine.In 2010, after 2008 years of the international financial tsunami Haitian molding machine, annual sales of more than 30000 units.

"Every time a technology innovation confirm the Haitian a forward steps, to say the Haitian machines in the development of history is the history of technological innovation to promote enterprise development. In recent years, the development of plastic machinery with each passing day, when an enviable of hydraulic products, all electric machine and its high efficiency, energy saving, environmental protection industry of so only do the man without I have, people have my superior 】, can in the fierce market competition, keep the lasting competition, keep the lasting competitiveness and strong vitality."Haitian machinery group President Zhang Jianming said. "our research and development spending kept constantly in about 5% of the sales revenue, the international financial crisis in the market. The order the least amount of time, still adhere to the teeth to develop new products."

From beginning to conquer the first 750 grams injection molding machine 1987, Haitian company the footsteps of the pursuit of technological innovation will never stop: from simple electric control, to the dedicated computer automatic control, from the ordinary hydraulic injection molding technology of the world's leading fully electric injection molding machine, since the childhood, small injection quantity of small injection molding machine clamping force to thousands of tons of large injection molding machine clamping force, from monochrome.Single component injection molding machine to multi-component injection molding machine, from the traditional three board to more energy saving injection molding machine and injection molding junior type injection molding machine, Haitian to unremitting pursuit of technological innovation has brought fruitful results.

The market as the guidance of research and development direction

In science and technology innovation, Haitian ideals, in market competition, Haitian feet on the ground.Haitian precision of technology innovation and market together, fully understand the market dynamics both at home and abroad, grasp the machinery for the information, and combine the characteristics of the company's own advantage, to formulate appropriate own development needs, market-oriented research and development system.

Zhang Jingzhang said: "the development of new products, first of all, to understand the domestic and international market demand, product design, through small-scale trial, user feedback and modify the process to achieve the requirement of the stable performance, finally to mass market"

Such a mode now has been implement to every Haitian to new product research and development, Haitian group plastic machinery research and development, deputy director of the engineer Ye Chenggang said: "the innovation in aim is' a man without I have, people I have cheap '. 'a man without I have is a new technical stage, the most profitable occupation with exclusive technology at this time.' people have advantages in product research and development strategy of a mature technology, this stage to occupy the market with high quality and reliable products than others. Others' inexpensive 'product research and development strategy, is the industry mature stage' cheap 'competition is not cheap, but in the product design phase will focus on the user's industry experience, to develop in the direction of more sophisticated universities, energy conservation, environmental protection, the user trial cost reduction."

In Haitian plastic machinery group is now the most popular servo energy-saving injection molding machine as an example., the traditional injection molding machine energy consumption is too large, the technological process of injection molding machine is composed of different stages, each stage need different working pressure and flow rate.But on the traditional injection molding machine of asynchronous motor and quantitative pump has been provided in the rated power, constant speed constant flow rate, how much energy loss 45% - 45%, therefore, the company began to develop the energy conservation and environmental protection frequency injection molding machine, after years of repeated modifications, they finally developed J5 type energy-saving and - to the servo motor, servo can be according to the need to control speed, achieve energy saving effect.

Compared with traditional injection molding machine, J5 servo energy-saving machine under the premise of a slight increase in cost, which can realize the theory of energy consumption by 20% - 80%.Average power saving is 50%, the effect is very significant.At the same time of introducing new, Haitian group is already active research and development for old customers purchase the retrofit scheme of old type.Both the two promotion strategy, which the J5 technology are of great social benefits.

Today, Haitian group production of injection molding machine in addition to all-electric models have all equipped with J5 system, the servo energy-saving machine sales have accounted for more than 85% of the total sales groups, tens of thousands of MA J5 techniques applied machine in the global scope of operation.Market brought inspiration to Haitian, at present, the Haitian group all electric injection molding machine.Two-color machine, high-speed machine, two new models such as machine, has been walking in the forefront of the domestic.

The combination of inside and outside the road of innovation team

"Never high technology, only the commanding heights of the local scope."Zhang Jianming said, continue to climb the summit of technological innovation and the journey of Haitian group has been adhering to the open state of mind all rivers run into sea, actively communicate with colleagues at home and abroad, and build a combination of inside and outside innovation team.

Globally, Haitian injection molding machine and technology still didn't get the first."Special type Canada first, Japan's strongest all electric energy-saving models. We also have improvement space."Zhang Jingzhang said: "we have spend money to buy the drawings to the Japanese, slowly study. We also build institute in all over the world, hiring local engineers for our services, learn accordingly send their own people in the past. In Germany, and our factory."

2006 Haitian spent 200 million yuan building 20000 square meters of research and development center in Germany has enabled, Haitian locally hired seven senior engineer, has sent three researchers from home, to develop high value-added products.

Haitian group, relying on the key technologies and research cooperation breakthrough industry actively, increase the capacity for independent innovation.In 2005, Haitian molding machine together with the Beijing university of chemical investment creates "ningbo sea our technology co., LTD.", cooperation with zhejiang university has formed a "Haitian a zhejiang university molding machine research and development and information integration platform", in 2007, Haitian and zhejiang university, Beijing university of chemical industry joint for national science and technology support plan "precision plastic injection molding equipment research and development project" five topics.

Within the enterprise, Haitian machine have set up technical guidance committee, strengthen the guidance of technology innovation.Special formulated the developers declare enterprise internal technical titles according to the technological innovation performance.Engineer, deputy director of the above title to enjoy the same treatment with corresponding cadre incentive mechanism, stimulate the technology innovation r&d staff enthusiasm, built in CAD/CAE/CAPP/CAM development system and PLM management system, ensure enterprise sustainable innovation ability.

Haitian long-term set up the annual "Haitian technology innovation award", in 2003, Haitian technical personnel research and development of Asia's largest HTF3600X / 1 injection molding machine, filled the domestic blank, in 2005 and 2006, and developed a large second board type injection molding machine and all electric injection molding machine, bring new change to the injection molding machine industry in China.To this end, the company for the two project awarded technology innovation award, distribution of 500000 yuan reward.

Now, Haitian technology center completed per year on average more than 20 technical projects, constructed by group of enterprise technology centers recognized by the state, the German r&d center as the main body of research and development system, completed hundreds r&d projects, at all levels in recent years, the Haitian machines in rapid sales growth, including new product contribution rate of 60%.

Austrian engel injection molding machine Haitian group visit to the company's boss, once, see the Haitian group after production of a machine, again and again to see, valuation of $50000.And it is just $10000 in the market, "it makes them a lot of pressure, because our price is too high."Zhang Jingzhang said, "use of international and domestic research and development of resources, coupled with the relatively low domestic manufacturing costs, and the market is close to, can make the product realization in cost-effective, in the competition with foreign counterparts showed strong advantage."